Key PointsChery is running a nationwide competition to name its upcoming plug-in hybrid diesel uteThe ute will be the world’s first PHEV diesel ute, with 1000kg payload and 3.5 tonne towing capacityThe winner gets the first Chery ute in Australia when it arrives later this year
Chery Australia is asking the public to name its upcoming plug-in hybrid diesel ute. The winner gets to take home the first one when it arrives in Australia later this year.
Chery launches Australia-wide search to name the world’s first plug-in hybrid diesel ute What Is the Ute?
Currently known as the “KP31” concept, the new model is set to arrive in late 2026. It combines a diesel engine with plug-in hybrid technology, making it the world’s first ute of its kind. It has a 1000kg payload and can tow up to 3.5 tonnes.
Key Specs
Spec
Detail
Powertrain
Plug-in hybrid diesel
Payload
1000 kg
Towing Capacity
3500 kg
Expected Arrival
Late 2026
How to Enter
Go to the Chery Australia website and submit a name along with a short explanation of why it suits the vehicle. Chery will review all entries, shortlist the best ones, and put them to a public vote before picking the winner.
The competition opens at 12:00pm AEDT on Thursday 12 March 2026 and closes at 11:50pm AEDT on Thursday 26 March 2026.
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Competition Details
Detail
Info
Opens
12:00pm AEDT, 12 March 2026
Closes
11:50pm AEDT, 26 March 2026
Prize
First Chery ute in Australia
Entry
cherymotor.com.au/ute-name-comp
What Happens Next
Once the competition closes, Chery will review all entries and shortlist the top names. The public will then vote on the shortlisted names before Chery makes the final call. The person who submitted the winning name will receive the first Chery ute in Australia.
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