The Holi Mahotsav offer will last only today and tomorrow on a handful of units of the Roadster X electric bike during the 90-minute shubh Muhurat windows

Ola Electric has rolled out the Holi Mahotsav offer on the purchase of the Roadster X electric motorcycle in the Indian market. It will be available at a special starting price of Rs 79,999 (2.5 kWh) for just today and tomorrow. In addition, the 3.5 kWh and 4.5 kWh variants have been priced at Rs 92,999 and Rs 99,999 respectively. Identically, Ola Roadster X+, available in 4.5 kWh and 9.1 kWh configurations, can now be purchased by paying Rs 1.10 lakh and Rs 1.89 lakh, respectively. These special limited-time festive offers can be availed via 90-minute shubh Muhurat windows only for a handful of units.

Ola Electric is also offering an 8-year extended warranty on the S1 Pro (3 kWh and 4 kWh) and S1 Pro+ (4 kWh) between today and tomorrow as part of the Holi Mahotsav. Ola Electric spokesperson said, “With the Roadster starting at ₹79,999 this Holi, electric motorcycles are no longer a premium alternative, they are the smart default. This pricing puts electric on equal footing with petrol, and from here, the shift only accelerates.”

Recently, the Bengaluru-based EV-only brand introduced Ola Insiders exclusive community program for its existing customers, who are over 1 million across the country. Clubbing it with Holi Mahotsav, the owners of Ola electric scooters and motorcycles will get an additional benefit worth Rs 5,000 on top of the existing benefits, mentioned before.

Ola Roadster X+ Special EditionOla Roadster X+ Special Edition

The Ola Insiders program allows the Gen 1 and Gen 2 customers of S1 scooters to upgrade and get their hands on the latest Gen 3 S1 portfolio and Roadster motorcycles with benefits of up to Rs 50,000. Furthermore, existing company customers can unlock benefits of up to Rs 20,000 (including cashback and MoveOS upgrades) when adding yet another Ola vehicle under the same registered name.

The Ola Insiders program also comes with referral benefits for the existing owners as they can earn up to Rs 5,000 in Ola credits upon successful delivery. The referred buyer will also receive a Rs 1,000 cashback. Ola S1 Gen 3 portfolio includes S1 Pro+ with 5.2 kWh and 4 kWh battery packs, and S1 Pro with 4 kWh and 3 kWh battery choices priced at Rs 1.90 lakh, ₹1.70 lakh, Rs 1.45 lakh, and Rs 1.25 lakh, respectively.

Ola Roadster XOla Roadster X

On the other hand, Ola’s mainstream electric scooters such as the Gen 3 S1 X+ 4 kWh and Gen 3 S1 X with 2 kWh, 3 kWh, and 4 kWh are priced at Rs 1.20 lakh, Rs 82,999, Rs 98,999, and Rs 1.15 lakh, respectively. The company has been going through really tough times over the last few months as sales volumes have gone down to a huge extent. Hence, these offers are being presented to revive customer interest, increase showroom footfall and eventually overall sales numbers.