B2B News | Source: press release Zero Motorcycles | Zero Motorcycles closed out 2025 with major momentum, posting strong gains across global sales, dealer expansion, and product adoption as electric motorcycles continue to move further into the mainstream.
In North America, Zero recorded an 89 percent year-over-year increase in retail sales, while Europe and the rest of the world saw combined growth of 17 percent. The surge reflects sustained demand in Zero’s core markets, alongside growing interest in more accessible electric models introduced through the brand’s new XB and XE platforms.
Zero XB
Sales of Zero’s full-size motorcycles also climbed significantly, rising 28 percent compared to 2024. Meanwhile, the company’s X Line proved to be a key growth driver, accounting for more than 30 percent of total North American sales and 16 percent of sales across EMEA and APAC. Designed to lower the barrier to entry for electric riding, the X Line has helped bring new riders into the category while broadening Zero’s global footprint.
Zero XE
To support the growing customer base, Zero expanded its retail network throughout 2025, increasing its North American dealership count by 40 percent. The brand now operates through more than 250 locations worldwide, reinforcing its focus on improving access to sales, service, and long-term ownership support.
The year ended on a high note in North America, where December retail sales jumped 491 percent compared to the same month in 2024, an indicator of strong late-year demand and growing confidence in electric two-wheel mobility.
“2025 was a defining year for Zero Motorcycles,” said CEO Pierre-Martin Bos. “We expanded our global footprint, grew sales, and welcomed more riders into electric mobility than ever before, clear proof that our products and vision continue to resonate worldwide.”
Looking ahead to 2026, Zero Motorcycles says it will remain focused on responsible growth, expanding access to electric two-wheel transportation, and continuing to shape the future of sustainable mobility.
