Honda has a new idea to help its upcoming lineup of electric and hybrid vehicles stand out. The iconic H Mark will look a little different as part of Honda’s efforts to “create new EVs from zero.” Here’s what to expect.
Honda has a new H Mark for its next-gen EVs and hybrids
The H Mark design has been a part of Honda’s legacy since 1963, shortly after it launched its first automobile, the T360 k-truck.
As it prepares for an entirely new generation of electric and hybrid vehicles, Honda is adopting a new symbol design.
Although the H Mark has received several updates over the years, Honda created the latest design “in conjunction with the development of next-generation EVs,” including the upcoming 0 Series.
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Unlike Honda’s current models, which either share the same platform as ICE vehicles or are based on GM’s Ultium platform like the Prologue, the 0 Series will be based on a dedicated EV platform and operating system (OS). The first vehicle based on the platform will be the 2027 Acura RSX, set to launch later this year.
Honda unveils new H Mark for next-gen EVs and hybrids (Source: Honda)
After that, Honda will introduce a new flagship EV sedan and SUV in 2026, based on the Honda 0 Series Saloon and SUV prototypes.
After unveiling the new H Mark on Tuesday, Honda said the goal of the 0 Series models is to “create new EVs from ‘zero’ by going back to the starting point of Honda as an automaker.”
Honda 0 Series Saloon (right) and SUV (left) Source: Honda
The new design looks like two outstretched hands, representing Honda’s commitment to augment the possibilities of mobility as it prepares for a new, electrified era.
Honda’s new logo will debut on its upcoming dedicated EVs and hybrids, starting in 2027. Later this year, Honda will begin production of the 0 Series models at its EV Hub in Ohio.
While Honda prepares for an all-new lineup, its current electric SUV is on sale with leases starting under $300 a month and 0% APR financing. If you’re interested in a test drive, use this link to find available Honda Prologue models near you.
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