The rise of crossover SUV’s(and full size SUV’s for that matter) didn’t happen until many years after the wagon was pretty much done.

Minivans (as well as public perception) are what killed the American station wagon. After a few years people got sick of them. Those who had full size wagons, or who were the target audience for them(like the caprice or road master) usually got full size vans or SUV’s.

Crossovers became popular with those who bought the smaller wagons (Celebrity wagon, Volvo wagons, etc.)

I am not defending crossovers, I despise them as a concept, but they get wrongly blamed for something they didn’t do my many in the car community.

by Boeing-B-47stratojet