MichAuto and the University of Michigan’s Electric Vehicle Center (EVC), are teaming up to bring new energy and momentum to MichAuto’s You Drive the Future program. In addition to funding support, the EVC will leverage its partnerships across the automotive and mobility ecosystem to identify creators who support the industry, particularly in battery technology, electrification, and infrastructure, to contribute to the You Drive the Future social media platforms.
This collaboration will enhance the You Drive the Future campaign’s ability to inspire the next generation of high-tech talent by elevating stories of students and young professionals shaping Michigan’s automotive and mobility future.
You Drive the Future is a social media-focused initiative designed to spark interest in high-tech careers by showcasing students and young professionals pursuing or working in automotive and mobility industry careers. Through short-form, creator-driven content, You Drive the Future highlights what it’s like to live, work, and play in Michigan while building a career in this rapidly evolving industry.
