World premiere of the new S-Class – Recording of the livestream from January 29, 2026
On 29 January 2026, the new S-Class was presented to international guests at its world premiere at the Mercedes-Benz Museum. The new flagship, the Mercedes-Benz S-Class, embodies the “Welcome home.” feeling in its most extraordinary form to date, combining innovation, technical excellence, safety, comfort and elegant design. As the most comprehensive advancement within one S-Class generation to date, this vehicle translates 140 years of pioneering spirit into the most desirable cars of tomorrow.
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We’re truly sorry that the livestream for the world premiere didn’t work as it should have. We know many of you were looking forward to experiencing this moment live, and we really regret the disappointment this caused. Thank you for your patience and for sticking with us. The full recording is available now here on YouTube so you can watch the reveal without any interruptions.
