The Alpe d’Huez International Comedy Film Festival x Peugeot
We’ve been all but laughs at The Alpe d’Huez International Comedy Film Festival 2026. Seven days of film stars, giggly movies and big screens in a snowy breathtaking location.
As an official partner, #Peugeot provided the festival rides with a fleet of #PeugeotE5008 vehicles. In addition, we were proud to sponsor and present the 2026 Audience Award.
2025 saw PEUGEOT’s presence at two major French cinema events: the César Awards and the Cannes Film Festival. In 2026, the brand will accelerate its involvement in everything that contributes to the success and unique charisma of French cinema. This initiative strengthens Peugeot’s cultural roots and creates a powerful emotional connection with its network and customers.
Why cinema? Because there’s a common thread that automobiles and cinema share: emotion. Pleasure of driving and the pleasure of immersing in a story. The pleasure of feeling the car seat, the pleasure of sinking into the theatre seat. At Peugeot, we are #SeriousAboutPleasure and it is our core value. Cinema, as the ultimate art of emotion, offers the perfect setting for this philosophy.
See you in the movies.
#TheLionLovesCinema #FAH2026 @festivalpedhuez
